What are the reasons for or against the election of a bank? Why is it in this (house) bank? The reports bank sellers do not stop, nor is the interest rate speculation and unrealistic promises. So many tried to bank it now even with a new name. Why, then run to that bank customers – or to another? Good question.
What do bank customers:
Personally, we think that most people understand that three asterisks behind making a percentage of the number of superfluous in itself again. Because the bottom line counts is the result of the bank for an offer that bank. The calls have economic merit – even without passion.
Also, we are convinced that most people know that there are no more than 2 percentage points interest in it, since banks can not achieve even this reasonable. What more, must generate even more – with more risk. Where this can lead, we had just witnessed and fear every day with the speculation in Greece and the euro.
However, we now believe also that the greed in people any reason eliminated. Since the product is better because the larger number in the advertisement or the monthly fee but is significantly lower than for annual payment.
Reasons for the selection of the bank:
An international institute for market research, has tried to find the answers by interviewing. The results are surprising but clear – again not. There the results will follow in part:
1. Free banking
2. Good conditions
3. Easily accessible outlets
4. Many ATMs
5. Reputation
6. High service quality
7. personal contact
It should nevertheless be crucial, what is really needed. Dear 0.5% less return on a real product like a super Life insurance that you do not need. In my opinion, should dominate all others. According to a poll by Gallup Germany is growing distrust of the personal banking adviser. Thus believe even 26% that the bank does not keep what it promises. It therefore seems logical that only 14% feel attached to the bank and consider a line change.
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